Whilst the rules behind how to achieve SEO has changed over the life time of search engines, the goal has always remained the same – those with the best knowledge and experience with these rankings receive the benefits of increased traffic and visibility. It is...
Statistics compiled by SocialMediaNews.com.au for February 2014. Stats courtesy: Vivid Social Research Division. Figures correct as of 28/02/14. The concept of social media has been around forever. Ultimately it is just a way people get together, communicate, share ideas, learn about one another and pass on useful information. The reason there is so much...
It takes the average visitor to your page approximately 7 seconds to decide whether they are interested in you or not. The banner at the top of your page is the first thing they see when they are visiting so it’s very important to get...
In order to develop an efficient digital marketing strategy, it’s important to understand all the components which influence the buying behavior of an online customers. It’s not just a matter of focusing on the end goal – purchase. The purchase is the end result of...
What is one of the best ways to stay in touch and engage with your customers and potential customers? Throughout my work over the years, the one digital marketing strategy that I have seen to be really effective to start growing and maintaining a business through...
You’ve spent all this time creating a beautiful new site and sit back and wait for people to come and visit. But unfortunately they Google you, and it’s your competitor, not you who appears in the search, even when you use your own name! Generally...
Whether you create your own site, or get an agency – like Digiseed, to create the site for you it’s so important to set up and use a Google Analytics account. Be sure that even if this is setup by the agency or developer that...
When you are designing a website there are a few things you should keep in mind to make it the most efficient and effective for your business. If done right it can be a 24 hour sales tool, always on even when you're asleep! We have...
LinkedIn is usually known for the professional networking opportunities it presents. It is generally not thought of as a blogging platform. Whilst in the past only LinkedIn influencers were able to write posts on LinkedIn, now days anyone can be an blogger on LinkedIn. It...
Whilst the exact algorithm used to determine how well you will rank in TripAdvisor is kept secret, there are a few factors which have been seen to improve the chances of your business getting ranked well. They are: 1. The quantity of the reviews you have....
